France and the 1998 World Cup : the national impact of a world sporting event.
The 1998 soccer World Cup was perhaps the greatest international event in recent French history. This collection examines the effects on the host nation of the major economic, political, cultural and sporting dimensions of this global sports event. It discusses issues such as the impact on tradition...
Guardado en:
| Otros Autores: | , |
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| Formato: | Libro |
| Lenguaje: | Español |
| Publicado: |
Londres :
Frank Cass,
1999.
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| Edición: | 1a. ed. |
| Materias: | |
| Aporte de: | Registro referencial: Solicitar el recurso aquí |
| Sumario: | The 1998 soccer World Cup was perhaps the greatest international event in recent French history. This collection examines the effects on the host nation of the major economic, political, cultural and sporting dimensions of this global sports event. It discusses issues such as the impact on traditional French approaches to sport of the commercialisation of football, the improvement of sporting infrastructures, the marketing of the competition, the role of commercial sponsors, media coverage of the matches, policing and security during the month-long competition, and the French nation's identification with the multiracial national team. |
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| Notas: | Donación de Pablo Alabarces -- . |
| Descripción Física: | 232 p. |
| ISBN: | 0714644382 |