School commercialism : from democratic ideal to market commodity /

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Detalles Bibliográficos
Autor principal:	Molnar, Alex
Formato:	Libro electrónico
Lenguaje:	Inglés
Publicado:	New York : Routledge, 2005.
Colección:	Positions (RoutledgeFalmer (Firm))
Materias:	Commercialism in schools > United States. Business and education > United States. Education > United States > Marketing. Electronic books.
Acceso en línea:	https://elibro.net/ereader/ufasta/135767
Aporte de:	Registro referencial: Solicitar el recurso aquí Biblioteca Universitaria H. Wast (UFASTA) de Universidad FASTA

Tabla de Contenidos:

Every child a consumer
The sky's the limit: trends in schoolhouse marketing since 1990
Eat, drink, and be diabetic: using schools to promote illness
Controlling the masses vs. liberating them: Edward Bernays and John Dewey considered
Whittle or virtually nothing: the emergence of Edison schools and knowledge universe
Futures trading: buying and selling education in the global marketplace.