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01093cam a22003137a 4500 |
| 001 |
AR-SfUCB00019011 |
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AR-SfUCB |
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20200814110135.0 |
| 008 |
070801s1996||||sp d |r| 000|0 spa d |
| 020 |
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|a 8488365055
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| 040 |
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|a AR-SfUCB
|b spa
|c AR-SfUCB
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| 044 |
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|a sp
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| 080 |
0 |
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|a 659.1
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| 090 |
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|c 659.1
|l M36
|s Colección general
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| 245 |
0 |
0 |
|a Medición, investigación e información de la publicidad /
|c Edición preparada por Raúl Eguizábal y Antonio Caro.
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| 250 |
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|a 1a. ed.
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| 260 |
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|a Madrid :
|b Edipo,
|c 1996.
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| 300 |
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|a 210 p. ;
|c 23 cm.
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| 650 |
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4 |
|2 unescot
|a PUBLICIDAD
|9 43641
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| 653 |
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|a MEDICION DE LA PUBLICIDAD
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| 653 |
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|a TELEVISION
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| 653 |
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|a REVISTAS
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| 700 |
1 |
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|4 aut
|4 edt
|a Eguizábal, Raúl.
|9 19168
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| 700 |
1 |
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|4 aut
|4 edt
|a Caro, Antonio.
|9 16601
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| 942 |
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|c BK
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| 952 |
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|0 0
|1 0
|4 0
|6 6591_M36
|7 0
|9 23376
|a SF
|b SF
|d 2020-08-13
|l 1
|o 659.1 M36
|p SF23427
|r 2020-08-13 00:00:00
|t ej.1
|w 2020-08-13
|y BK
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| 959 |
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|c Creado durante la migración a Koha.
|a Carmen
|d Nro. acceso original: 00019011
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| 490 |
1 |
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|a Comunicación 2000. 5
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| 999 |
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|c 19011
|d 19011
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