Cita APA (7a ed.)

Reid, D. A., & Plank, R. E. (2004). Fundamentals of Business Marketing Research. Taylor & Francis.

Cita Chicago Style (17a ed.)

Reid, David A., y Richard E. Plank. Fundamentals of Business Marketing Research. Taylor & Francis, 2004.

Cita MLA (8a ed.)

Reid, David A., y Richard E. Plank. Fundamentals of Business Marketing Research. Taylor & Francis, 2004.