Cita APA (7a ed.)

Herbig, P. A. (1998). Handbook of Cross-Cultural Marketing. Taylor & Francis.

Cita Chicago Style (17a ed.)

Herbig, Paul A. Handbook of Cross-Cultural Marketing. Taylor & Francis, 1998.

Cita MLA (8a ed.)

Herbig, Paul A. Handbook of Cross-Cultural Marketing. Taylor & Francis, 1998.