New market actors: economic social movements and politicized consumers

This article presents reflections on new market actors, and economic social movements in particular - that is, those in which actors build a new culture of political action that seeks to reappropriate the economy through their own values. Some examples of this are the movements organized around “sol...

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Autores principales: PPGSP, Portilho, Fátima; Universidade Federal Rural do Rio de Janeiro
Formato: Artículo publishedVersion
Lenguaje:Portugués
Publicado: Universidade Federal de Santa Catarina (UFSC) 2009
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Acceso en línea:https://periodicos.ufsc.br/index.php/politica/article/view/2175-7984.2009v8n15p199
http://biblioteca.clacso.edu.ar/gsdl/cgi-bin/library.cgi?a=d&c=br/br-033&d=article11799oai
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Sumario:This article presents reflections on new market actors, and economic social movements in particular - that is, those in which actors build a new culture of political action that seeks to reappropriate the economy through their own values. Some examples of this are the movements organized around “solidarity economics”, fair trade, geographic indications, “slow food” and consumer organization. This interface of social movements and the market may be the most marked, differentiated and polemic trait of contemporary political mobilizations. Nonetheless, beyond economic social movements, this article simultaneously emphasizes and problematizes political action within the sphere of individual consumption, that is, that which has been referred to as “political consumption”. Keywords: economic social movements, consumer movements, political consumption.