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| LEADER |
00675nam a2200229 4500 |
| 001 |
025929 |
| 003 |
arbauncb |
| 005 |
20190318133848.0 |
| 008 |
150429s1996 mx g 000 0 spa d |
| 999 |
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|c 25844
|d 25844
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| 020 |
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|a 9688806765
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| 040 |
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|a AR-BaUNCB
|c AR-BaUNCB
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| 082 |
0 |
4 |
|a 658.83
|
| 100 |
1 |
|
|a Kotler, Philip
|
| 245 |
1 |
0 |
|a Dirección de mercadotecnia :
|b análisis, planeación, implementación y control /
|c Philip Kotler
|
| 250 |
|
|
|a 8a ed.
|
| 260 |
|
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|a México :
|b Prentice-Hall Hispanoamericana,
|c 1996
|
| 300 |
|
|
|a 800 p.:
|c 27 cm
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| 440 |
|
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|a ;
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| 650 |
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7 |
|a Comercialización
|2 mpirdes
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| 650 |
|
7 |
|a Administración de empresas
|2 mpirdes
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| 942 |
|
|
|2 ddc
|c LIBRO
|k AD
|