In the plex : how Google thinks, works, and shapes our lives /
Written with full cooperation from top management at Google, this is the story behind the most successful and admired technology company of our time. Few companies in history have ever been as successful and as admired as Google, the company that has transformed the Internet and become an indispensa...
Guardado en:
| Autor principal: | |
|---|---|
| Formato: | Libro |
| Lenguaje: | Inglés |
| Publicado: |
New York :
Simon and Schuster,
2011.
|
| Edición: | 1st Simon & Schuster hardcover ed. |
| Materias: | |
| Acceso en línea: | Contributor biographical information Publisher description Sample text |
| Aporte de: | Registro referencial: Solicitar el recurso aquí |
| LEADER | 03430cam a2200445 a 4500 | ||
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| 005 | 20241030112832.0 | ||
| 008 | 101202s2011 nyu b 001 0 eng | ||
| 010 | |a 2010049964 | ||
| 020 | |a 9781416596585 | ||
| 020 | |a 1416596585 | ||
| 020 | |a 9781416596714 (ebk.) | ||
| 020 | |a 1416596712 (ebk.) | ||
| 035 | |a (OCoLC)000058687 | ||
| 035 | |a (udesa)000058687USA01 | ||
| 035 | |a (OCoLC)555641621 | ||
| 035 | |a (OCoLC)990000586870204151 | ||
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| 082 | 0 | 0 | |a 338.7/6102504 |2 22 |
| 100 | 1 | |a Levy, Steven. | |
| 245 | 1 | 0 | |a In the plex : |b how Google thinks, works, and shapes our lives / |c Steven Levy. |
| 250 | |a 1st Simon & Schuster hardcover ed. | ||
| 260 | |a New York : |b Simon and Schuster, |c 2011. | ||
| 300 | |a v, 424 p. ; |c 25 cm. | ||
| 504 | |a Includes bibliographical references (p. 391-407) and index. | ||
| 505 | 0 | |a The world according to Google: biography of a search engine -- Googlenomics: cracking the code on internet profits -- Don't be evil: how Google built its culture -- Google's cloud: building data centers that hold everything ever written -- Outside the box: the Google phone company and the Google TV company -- GuGe: Google's moral dilemma in China -- Google.gov: is what's good for Google, good for government or the public? -- Chasing taillights. | |
| 520 | |a Written with full cooperation from top management at Google, this is the story behind the most successful and admired technology company of our time. Few companies in history have ever been as successful and as admired as Google, the company that has transformed the Internet and become an indispensable part of our lives. How has Google done it? The author, a technology reporter was granted access to the company, and in this book he takes readers inside Google headquarters, the Googleplex to show how Google works. While they were still students at Stanford, Google cofounders Larry Page and Sergey Brin revolutionized Internet search. They followed this brilliant innovation with another, as two of Google's earliest employees found a way to do what no one else had: make billions of dollars from Internet advertising. With this cash cow (until Google's IPO nobody other than Google management had any idea how lucrative the company's ad business was), Google was able to expand dramatically and take on other transformative projects: more efficient data centers, open source cell phones, free Internet video (YouTube), cloud computing, digitizing books, and much more. The key to Google's success in all these businesses, the author reveals, is its engineering mind set and adoption of such Internet values as speed, openness, experimentation, and risk taking. | ||
| 610 | 2 | 0 | |a Google (Firma) |
| 610 | 2 | 4 | |a Google (Firma) |
| 630 | 0 | 0 | |a Google. |
| 630 | 0 | 4 | |a Google. |
| 650 | 0 | |a Internet industry |z United States. | |
| 650 | 7 | |a Internet |x Industria |z Estados Unidos. |2 UDESA | |
| 856 | 4 | 2 | |3 Contributor biographical information |u http://catdir.loc.gov/catdir/enhancements/fy1106/2010049964-b.html |
| 856 | 4 | 2 | |3 Publisher description |u http://catdir.loc.gov/catdir/enhancements/fy1106/2010049964-d.html |
| 856 | 4 | 1 | |3 Sample text |u http://catdir.loc.gov/catdir/enhancements/fy1109/2010049964-s.html |