|
|
|
|
| LEADER |
01201nam a22002895a 4500 |
| 001 |
30628 |
| 003 |
AR-SrUBC |
| 005 |
20210617174108.0 |
| 007 |
t||||||||||||| |
| 008 |
070823t||||||||cau#||||r|||||||||||eng|| |
| 040 |
|
|
|a AR-SrUBC
|b eng
|e rcaa2
|
| 080 |
|
|
|a 339.5=20
|2 2000 ES
|
| 100 |
1 |
|
|a Mazze, Edward M.
|9 60697
|
| 245 |
1 |
0 |
|a International marketing administration.
|c Edward M. Mazze.
|
| 260 |
|
|
|a San Francisco, Calif. :
|b Chandler Publishing Company,
|c c1967.
|
| 300 |
|
|
|a 147 p. ;
|c 21 cm.
|
| 336 |
|
|
|a texto
|2 rdacontent
|
| 337 |
|
|
|a sin mediación
|2 rdamedia
|
| 338 |
|
|
|a volumen
|2 rdacarrier
|
| 505 |
0 |
0 |
|a Contenido: The international business environment -- The buying decision -- Organization and planning for international marketing -- Management of international marketing programs -- Guidelines for international marketing administration -- Appendix.
|
| 650 |
|
7 |
|a ORGANIZACION
|2 lemb3
|9 112
|
| 650 |
|
7 |
|a TOMA DE DECISIONES
|2 lemb3
|9 60698
|
| 650 |
|
7 |
|a PLANIFICACION ECONOMICA
|2 lemb3
|9 4673
|
| 650 |
|
7 |
|a MERCADO INTERNACIONAL
|2 tie
|9 25222
|
| 650 |
|
7 |
|a COMERCIO INTERNACIONAL
|2 tie
|9 6737
|
| 942 |
|
|
|2 cdu
|b 2007-08-23
|c BK
|d 033041
|h 339.5=20
|i MAZi
|z NO
|6 339520_MAZI
|
| 999 |
|
|
|c 30628
|d 30628
|